Marketing for Gateshead businesses
Gateshead faces Newcastle across the Tyne and has its own business base. Team Valley Trading Estate, built in the 1930s and one of the largest in the UK, holds hundreds of manufacturers, engineering firms, wholesalers, trade counters and offices. Most are established small and mid-sized businesses that have relied on reputation and repeat custom for years.
For Team Valley firms, the most useful marketing is practical. Trade counters and wholesalers do well with search ads on the brands and product types they stock, Shopping ads where they sell online, and a monthly email to trade accounts about stock and offers. Manufacturers and engineering firms need search ads on specific capabilities and occasional LinkedIn campaigns to reach buyers. Many already have an old Google Ads account running quietly in the background, and an audit often finds spend leaking to irrelevant searches or far-off locations.
The MetroCentre and the retail parks around it support shops, restaurants and leisure businesses that compete for shoppers from across Tyneside. Local Meta ads, Instagram, offers by email or SMS, and a strong Google Business Profile help them stand out from national chains. Gateshead Quays is a cultural destination, home to the BALTIC Centre for Contemporary Art and The Glasshouse International Centre for Music, and arts organisations need campaigns for exhibitions and concerts, email to members and, where eligible, Google Ad Grants.
The borough also includes Whickham, Blaydon, Ryton, Birtley and Felling, with plenty of trades and independents that compete with Newcastle firms for local searches.
- Manufacturers and engineering firms: capability search and LinkedIn
- Trade counters and wholesalers: brand search, Shopping and trade email
- Retail and leisure: local Meta ads, Instagram and offers
- Arts and cultural organisations: event campaigns, member email and Ad Grants
All Gateshead campaigns are run remotely from Mansfield.
Who we market in Gateshead
- Team Valley manufacturers
- Engineering companies
- Wholesalers and trade counters
- Retailers
- Hospitality and leisure businesses
- Arts and cultural organisations
- Charities
- Tradespeople
How it works for Gateshead
We run campaigns remotely from our base in Mansfield, Nottinghamshire, with targeting set to the towns and postcodes you actually serve. You see everything in accounts you own, with a plain-English report every month. dijitul has worked with UK businesses since 2006.
Prices for Gateshead
All prices are "from" and exclude VAT. Ad spend is separate and paid directly to Google, Microsoft, Meta, LinkedIn or TikTok. Paid media management is from £150 a month or 10 to 15% of ad spend, whichever is higher. You own every ad account, pixel, audience and email list we set up.
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Frequently asked questions
Can you audit our Team Valley firm's Google Ads account?
Yes. We review search terms, locations, bidding, ads and tracking, and give you a plain-English list of what to fix. Audits are £45 an hour + VAT, or a fixed quote, and ongoing management starts from £150 a month + VAT.
Do you help Gateshead arts organisations sell tickets?
Yes. We run Meta and Google campaigns for exhibitions and concerts, email members and past bookers, and help eligible charities with Google Ad Grants. Email marketing starts from £95 a month + VAT.
Can you send trade emails for a Gateshead wholesaler?
Yes. We write, design and send regular emails to trade customers about stock, offers and new lines, to people who have opted in. Email marketing starts from £95 a month + VAT.
Get a free marketing review
We'll look at your ads, social, email and tracking, and tell you plainly what we'd change. No obligation.